Marketing & Outreach

The primary function of the Marketing & Outreach Department is to build, enhance and protect the image of Central Texas College worldwide through communication with internal and external audiences. The merging of the previous community relations department with the web and desktop publishing/technical publications functions has created a synergy in development of marketing communications that will ensure a consistent, targeted message.


How Can We Help You?
Comment on Marketing Materials Request Marketing Assistance
Marketing Materials Order Forms: Submit a Press Release
   Texas Campuses | Continental Campuses | PFEC Submit a News Story Idea
 Order CTC Employee Apparel Submit a Web Calendar Item
Resources
Campus Photos Photo Release Form Adobe Reader is needed to view this document.
Central Campus Web Calendar Procedures PowerPoint Templates
Crisis Communication Plan Promotional Video (30 sec)
Deployment/CD-ROM Brochure Social Media Guidelines

Letterhead or Memo Templates Guides to Marketing Resources
Deans/Directors | Site Directors
Style Standards: (Official College Logos)
  Graphic Standards | Logo Standards
Public Information (Board Doc 120)

What We Do...

  • project the distinctive benefits and accomplishments of Central Texas College to internal and external audiences
  • monitor and respond to public issues and perceptions
  • develop college and program visibility through consistent press publicity
  • develop targeted marketing communication materials and strategies to recruit and retain students
  • develop targeted marketing communication materials and strategies for the Mayborn Planetarium and Space Theater
  • provide expertise, guidance and support for marketing communication to Central Campus departments and worldwide CTC locations
  • leverage web technology to develop and maintain a functional, dynamic website
  • oversee development, production and ensure consistency throughout college communication and publications
  • develop community partnerships and goodwill through participation in and support for community, government and civic organizations